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Director, Global Product Marketing

Company: The Climate Corporation
Location: Saint Louis
Posted on: May 14, 2022

Job Description:

Position Overview

As Director of Global Product Marketing at Climate LLC you are responsible for the product vision that enables user attraction, growth, activity, retention and value enabling Climate / DFS to digitally transform agriculture. You will define the customer segments, unique needs and value propositions, and value capture strategies that align with our enterprise strategy. Additionally, you will understand the competitive landscape and uniquely position our digital tools for maximum impact. You will engage our regional Climate / DFS commercial teams to ensure alignment with effective go to market approaches.What You Will Do:

  • Lead creation of a digital product vision that meets and delights our key customer segments and grows our business.
  • Lead development of uses cases, features, price, packaging, distribution and value propositions for Climate products & technologies globally by leading the development and collection of market research, competitive intelligence and market demographics
  • Partner with the Market & Customer Insights Team to engage with alpha, beta and current customers to get feedback that informs product development; be the voice of the customer collaborating with Product Domain Leads and Venture Leads to market current and develop future digital product concepts as well as new business models
  • Provide leadership and coordination to the regional Product marketing managers ensuring that key priorities have the proper support throughout the development process.
  • Coordinate with Product to ensure strong connectivity and alignment with each product domain lead as we enable and bring to market different products, technologies and services to each business segment/category (farmers, dealers, OEMs, insurance providers, etc.)
  • Lead digital value assessment and implementation reflecting monetization alternatives collaborating to define the platform messaging hierarchy relative to segments/regions (current and future platform relevance and differentiation)
  • Maintain an in-depth knowledge of current and future Climate products and services
  • Manage development of real-world success story narratives for use in marketing, sales and training
  • Collaborate with: Regional Teams, Sales, Product Management, Training, Science, Engineering, Data Analytics and SupportBasic Qualifications:
    • Bachelor's degree with emphasis in Agriculture, business, marketing or related field
    • Demonstrated experience in brand / product management, preferably in developing new Brands / products or managing brand / product growth in new markets
    • 12+ years relevant experience in Software, Marketing, or Sales, preferably in agriculture
    • Experience working cross-functionally across different organization
    • Excellent writing and communication skills
    • The demonstrated ability to lead projects and influence a broad set of internal stakeholdersPreferred Qualifications:
      • MBA or Masters Degree
      • Demonstrated experience working with global markets
      • Strong background in row crop agronomics, farming practices and/or distribution
      • Skilled public speaker
      • Self-starter, with the demonstrated ability to drive results in a highly dynamic environment
      • Flexible, can-do attitude, with the ability to juggle multiple priorities is a must
      • Ability to think strategically
      • Ability to articulate a vision and translate that into action
      • Highly collaborative and results oriented What We Offer: - -Our teams are composed of industry experts, top scientists, and talented engineers. The environment is extremely engaging and fast-paced, with dozens of specialties coming together to provide the best possible products and experiences for our customers. We provide competitive salaries and some of the best perks in the industry, including:
        • Superb medical, dental, vision, life, disability benefits, and a 401k matching program
        • We take part and offer various workshops, conferences, meet-up groups, tech-talks, and hackathons to encourage participation and growth in both community involvement and career development We also hinge our cultural DNA on these five values:
          • Inspire one another
          • Innovate in all we do
          • Leave a mark on the world
          • Find the possible in the impossible
          • Be direct and transparent Learn more about our team and our mission: Climate, LLC - The Technology Behind Making -A -Difference -https://youtu.be/_6DOwEjRI2o - or visit -https://climate.com/careers - -Climate aims to create a welcoming and collaborative environment for our employees in which a diverse set of perspectives and voices are represented and celebrated. As part of our dedication to the diversity of our workforce, Climate LLC is committed to Equal Employment Opportunity and does not discriminate based on race, religion, color, national origin, ethnicity, gender, sex (including pregnancy), protected veteran status, age, disability, sexual orientation, gender identity, gender expression, or any unlawful criterion existing under applicable federal, state, or local laws. If you need assistance or -an accommodation -due to a disability, you may contact us at -accommodations@climate.com . -

            #LI-PP1 Our services provide estimates or recommendations based on models. These do not guarantee results. Consult your agronomist, commodities broker and other service professionals before making financial, risk management and farming decisions. Information and recommendations we provide do not modify your rights under insurance policies purchased through our affiliates. View more important information here. Parametric insurance policies administered by The Climate Insurance Agency LLC. For information on state license information, click here. Click here for a list of policy underwriters. You have been redirected to a Climate, LLC job page

Keywords: The Climate Corporation, St. Louis , Director, Global Product Marketing, Executive , Saint Louis, Missouri

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