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Brand Marketing Associate

Company: Volpi Foods
Location: Saint Louis
Posted on: February 16, 2020

Job Description:

The Brand Marketing Associate assists in the development and commercialization of new product ideas and brand-building to drive sales growth. Helps in the execution of marketing programs, including but not limited to promotions, social media, partnerships, experiential and digital marketing. Interacts extensively across functions, leading a cross-functional team including Manufacturing, Quality, Sales and Finance. Essential Functions and Responsibilities: Assists Brand Marketing Manager with brand equity development, consumer engagement strategies and tactics to achieve consumer and business objectives. Helps implement an integrated marketing plan to increase brand awareness, customer growth and penetration Assists Brand Manager with the implementation of marketing campaigns through participation in marketing and overall advertising strategy development, planning, and execution to attain objectives consistent with overall Company strategy and within target budgets Contributes to the New Product Development process and product ideation. Assists on identifying new product and line extension opportunities by analyzing consumer trends, competitive landscapes, determining specific market needs and potential, and building a business case, including driving the launch of initiatives Aids in the evaluation of agency partners for effectiveness. Builds relationships with media and stakeholders through creative PR strategies. Prepares marketing reports by collecting, analyzing, and summarizing data that monitors sales promotions effectiveness, and suggests areas for improvement based on evaluation of data. Monitors budgets by comparing and analyzing actual results with plans and forecasts as directed by the Brand Manager. Coordinates and communicates various project initiatives with outside agency partners - POSITION REQUIREMENTS Bachelor's degree required, along with two or more years of sales and/or marketing experience. Must have strong interpersonal, written, and verbal communications skills. Must be a self-starter with exceptional organizational and time management skills. Possesses the capability to prioritize tasks in order to meet tight deadlines under pressure in a team-based selling environment. Must have strong knowledge of the Microsoft Office suite and related programs; knowledge of CRM, ERP, website management, and other promotional software packages considered a plus. Experience in Adobe Suites considered a plus What We Offer: Competitive salary with the opportunity of career advancement Volpi offers the opportunity for further education through our Tuition Reimbursement Program 401K Match Volpi pays a significant portion employees' medical premiums and covers portions of dependent care Keep your eyes healthy and your smile hearty by joining Volpi's vision and dental programs Select a life insurance and disability plan that works for you, providing safety and security for your family's needs Volpi promotes a healthy work/life balance with paid annual time off""on your schedule

Keywords: Volpi Foods, St. Louis , Brand Marketing Associate, Accounting, Auditing , Saint Louis, Missouri

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